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ChatGPT’s “race against time” with Bing & Edge to dethrone Google search

By Will Ellis
Last Updated on February 24, 2023

Industry watchers have speculated that Microsoft’s plan to challenge Google’s supremacy might herald the start of a new “browser race”.  But how can we define what ChatGPT means for businesses and online privacy? Here’s the latest:

  • For many in the computer sector, Microsoft’s decision to integrate ChatGPT’s technology into its browser-search engine combination represents a serious threat to Google’s position as the dominant player in the search market.
  • In an interview with IT Pro, Gartner senior VP and analyst Jason Wong speculated that combining ChatGPT with Bing and Edge would make for “a formidable mix”.
  • As a result of ChatGPT, Microsoft hopes that the Bing search engine will be enhanced. But, how much time Microsoft has to overtake Chrome and Google Search as the industry standard is an open question.

Wond of Gartner said that it is very difficult to change these numbers overnight. As “Google it” is a widespread term used by customers, there are many habits to break in this sector.

StatCounter reports that Google has 65.4% of the market share, while Microsoft’s Edge has just 4.56 %. Data shows that whereas Google has a 92.9% market share, Bing only has 3.03%.

One of the key challenges Microsoft must overcome is getting mobile users to adopt Edge. Wong predicts that by 2023, a large proportion of all searches will come from mobile devices, and that Chrome will dominate this sector.

AI-War of Non-Private Browsers

Supposedly, conflict in the realm of browsers and search engines should be anticipated, rather than a “total AI war”.

ChatGPT aims to compete head-on with Google’s search engine. As an alternative to a full-scale “AI arms race”, Wong predicts this might spark a new “browser war” between the generative AI technologies of the two companies, ChatGPT and Bard.

According to Wong, this indicates that a new browser war may soon break out.

But, from a business perspective, companies are adapting to the web. While many used to wonder, “Should they optimise for Internet Explorer or Chrome?”. Nowadays, it’s unusual for them to do so.

Last week, when Microsoft announced the addition of ChatGPT to Bing and Edge, CEO Satya Nadella made an appearance and expressed optimism that his business may one day surpass Google as the preeminent search engine.

Others have speculated that Microsoft’s goal of surpassing Google in these two sectors may be unrealistic, considering Google’s far larger user base, despite the company’s optimistic leadership.

According to Alec Boere, of AI at InfoSys Consulting Europe, who talked with IT news sources this week, Bard will have a definite advantage regarding information access, reach, and the kind of content it delivers.

Even though these browsers follow GDPR standards, this doesn’t mean they are private search engines. Using artificial technology engines only increases the data-race stakes, whereby users are encouraged to feed more of their personal data, in order to compete and earn money online (see: secrets behind staying safe online). 

Including new features from Bard will improve Bing’s functionality

Nadella has declared Chrome to be the best web browser available. Forget the rest of the world; according to Nadella, Google makes more money on Windows than Microsoft does.

Nadella thinks there is a lot of room for growth for Bing if the company can improve its market share in the browser and search engine markets.

By taking a realistic and measured approach to the potential of competing with Google, Nadella emphasised that Google is the market leader.

According to Microsoft’s announcement statement on Tuesday, the firm plans to integrate chatbot technology into its Bing search engine to improve search, deliver more comprehensive replies, provide a new conversation experience, and enable content creation. This has repercussions for every sector, from the online hosting business to the automotive repair sector.

The announcement follows the release of Google’s new artificial intelligence-powered search engine tool.

On Monday, Google said that their newest AI assistant, Bard, will operate similarly to ChatGPT but with more nuanced, conversational replies to user queries. Google’s Language Model for Developing Applications (LaMDA) serves as the foundation for Bard.

How does ChatGPT’s addition improve the Bing search engine?

According to Microsoft, ChatGPT may act as an “AI copilot” for internet users if it is integrated into the Edge browser.

Users can expect an “enhanced version” of their regular Bing search experience, with improved relevance for frequently-searched topics like weather, stock news, and sports scores thanks to Bing’s recent upgrades.

There will also be a new sidebar available with in-depth solutions to common search questions. Bing analyses search engine results to pinpoint and summarise the information you need. To illustrate, you may find complete instructions on how to substitute another ingredient for eggs in the cake you’re now baking without having to click through many results.

Microsoft claims that its soon-to-be-released Bing chat function would have a conversational tone and be tailored to provide customers with more background information when making more nuanced inquiries. A VPN can add privacy to your online activities

What ChatGPT Is

What exactly is the function of ChatGPT?

The basic goal of ChatGPT is to provide answers that seem natural in response to user inputs. The key difference is that ChatGPT does not prioritise accuracy as much as similar systems. It’s good to have, but it’s not the point. ChatGPT may be used for various professional writing projects, from blog posts and essays to skills you should only have after taking a coding course.

As a result, one of the key benefits of using ChatGPT to generate text is that it allows you to try out more ideas for content and code. 

Weaknesses of ChatGPT

These are mainly accuracy:

  • False information might easily propagate on ChatGPT since its doesn’t check its veracity.
  • ChatGPT can only spread information it has collected from the many sources.
  • ChatGPT does not know it its own results are accurate.
  • Being a more advanced kind of true-sounding engine, we should not take anything spoken in ChatGPT at face value.

What the ChatGPT acronym stands for

Generic Pre-trained Transform for Chat.

It’s the first version of OpenAI’s AI chatbot. OpenAI says that its model can mimic human communication by providing responses to follow-up queries, acknowledging mistakes, contesting false premises, and rejecting unsuitable requests.

The machine learning technique of Reinforcement Learning from Human Feedback (RLHF) was employed to teach it. In order to train the model, human AI trainers played back talks between a user and an AI assistant. The latest version of the bot that has been publicly tested makes an effort to comprehend user enquiries and provide contextual, conversational responses.

Do you need to pay to use ChatGPT?

During the trial phase of the research, ChatGPT is free to use. Similar to InstructGPT, ChatGPT is trained to reply to a prompt by enacting the instructions provided. The company wants to release ChatGPT by getting feedback from users.

Where did ChatGPT come from?

OpenAI is responsible for the chatbot that has the IT industry in an uproar. OpenAI’s ChatGPT, an AI chatbot, is a hit in lecture halls, boardrooms, and on social media.

Who owns ChatGPT?

Money is made via licencing the technology to other firms. The company was founded by Elon Musk (how he took over Twitter) and Silicon Valley entrepreneur Sam Altman. Much progress has been made in artificial intelligence over the last year, which has prompted the development of this new technology based on OpenAI’s GPT-3 language model.


Search engines of the future will provide a whole new “conversation experience”.

In order to acquire the whole response you need, the “chat experience” invites you to ask for more details, clarification, and alternative solutions.

Microsoft Edge’s newest additions, chat and composition, aim to make the browsing experience much more pleasant for the average user.

Microsoft claims that its new Edge Sidebar can summarise lengthy financial data and that its chat features may be used to instantly create a comparison table between the financials of competing organisations.

You can even ask Edge to help you write content, like a LinkedIn article, by giving it some basic guidelines to follow. The next step is to get some assistance with revising the content’s tone, structure, and loudness. To test these out privately, check out some trusted cheap VPNs.

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